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Article

iPad’s Loss of Market Share to Android Greatly Exaggerated

There’s one little thing Strategy Analytics didn’t make quite clear

The latest tablet figures claim that shipments doubled sequentially in Q4 to 9.4 million units, up 120% from 4.4 million units in Q3, and that iPad – which owned 96% of the market in Q3 – suffered a 21% share loss to Android – up 2,000% – complements of Samsung purportedly getting off two million of its Android-based Galaxy Tabs.

There’s only one little thing the headline-grabbing researcher, Strategy Analytics, didn’t make quite clear.

According to the Wall Street Journal those Samsung tablets weren’t sold through to paying end users. They’re floating around somewhere in the channel. Actual purchases, Samsung admitted, were actually “quite small.”

Apple, on the other hand, by its own count, actually sold 7.3 million iPads.

iPad’s next test will be the Motorola Xoom, the first Honeycomb-based Android slate due to be promoted during the Super Bowl this Sunday like the great entrenched-bucking Apple “Big Brother” ad a generation ago. Xoom should be available in February. Meanwhile, Canalys says Android smartphones edged ahead of Nokia’s Symbian widgets in Q4 shipping 33.3 million units over the Finn’s 31 million. iPhone is supposed to be in third place with 16.2 million units and RIM down to fourth place with 14.6 million, with Microsoft pulling up the rear with three million, down 20% year-over-year.

More Stories By Maureen O'Gara

Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

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